How can you get the Attention of your Market?
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I’ve been pondering this question as I observe what Tim Ferriss has done with his book and subsequent follow up and Rich Schefren is doing with his attention age doctrine.
One thing I know that works are vidoes Tim Ferriss has some really cool ones. The one that sticks in my mind the most is where he video’s his stuff that he takes on one of his mini retirements
What videos can you create that are either valuable to the people within your market or entertaining to them?
My friend and client Matt Lovell who is the Sports Nutritionist for the England Rugby Team has just published 3 more on You Tube, there were some real good nuggets of info in there that anyone who is into Sports Performance can learn from.
e.g. I’d never heard of using dark chocolate in a Chilli Bolognaise because it is loaded full of anti-oxidants.
What video ideas have you got that will grab the attention of your Market?
Post your comments below and lets have a brainstorm.
Gavin
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2 Comments
December 18th, 2007 at 7:15 pm
hey Gav,
I was thinking you could do a funny video on how much a pain in the ass it is to hire your own outsourced labor. do a rentacoder bid and see all the crap bidders you have to sort through, then give simple instructions and see how they mess it up.
I think I could apply this to my biz too. show a newbie trying to do his own marketing, seo etc.
use some speed motion and a funny tune sped up.
webcam of the distressed user cut in with screen captures.
actually… you can just do this for yourself then I can steal it.
thanks in advance!
p.s. don’t put your url at the end.
nevermind, I can edit that.
May 17th, 2011 at 10:18 pm
[...] How can you get the Attention of your Market? | Outsource Success December 18th, 2007 8:54 am [...]